MD Anderson Cancer Center is committed to cancer prevention as vital to its mission to end cancer. The Cancer Prevention and Control Platform addresses the gap between knowledge and practice collaborating with community-based organizations and clinics to implement evidence-based interventions (EBIs) for cancer prevention.

The Center for Health Communication supports the Cancer Prevention and Control Platform as a full-service team dedicated to communication that engages in the following:

• Communication and creative strategy
• Environmental monitoring
• Technical assistance
• Implementation support
• Web development and support
• Applied research
• Collaboration on academic scholarship

"The Cancer Prevention and Control Platform (CPCP) addresses the gap between what we know and what we do by translating knowledge into practice. The platform builds the capacity of community-based organizations and clinics to deploy and evaluate EBIs for cancer prevention. The platform's commitment to collaborating with community and clinic leaders ensures that effective strategies for cancer risk reduction are available for all."

The CHC plays an important role in implementing and sustaining EBIs with community partners. We work with collaborating organizations and MD Anderson professionals to produce health communication materials that support interventions in the community across initiatives for active living, healthy eating, sun safety, tobacco-free living, and preventive care. In addition to creating and providing materials, the CHC also helps organizations build the capacity needed to continue communication efforts long-term in a way that maximizes time and effort.